Barnshenn Privacy Policy
We place great importance on privacy and the security of personal data. Therefore, we kindly request you to go through our Privacy Notice to understand how we collect, utilise, and safeguard any information you provide when using our website.
Privacy Notice
At Barnshenn, we prioritise the protection of your privacy. As a data controller, we are entrusted with the responsibility of determining how we handle and utilise personal information about you. This Privacy Notice outlines our practices regarding the collection, usage, and safeguarding of any information you provide to us while using this website. We may periodically update this notice by revising this page, so we recommend checking back occasionally to ensure your satisfaction. Rest assured that we will adhere to applicable legislation in England and Wales when handling your personal data.
The personal information we collect varies depending on the nature of our interaction with you, such as whether you are registering with us or simply browsing. In such cases, we may gather the following types of information:
To enhance your browsing experience and provide personalised services, we may collect various types of information, which can include:
Utilising cookies on your device to identify your past and current visits.
Gathering your name and contact details, including email address.
Obtaining information from your social media profiles if they are linked to our platform.
Gathering demographic details like postal code, preferences, and interests.
Conducting customer surveys and offering related information.
Collecting data for individuals under the age of 18, if applicable.
As part of our registration process, we offer the option to create a profile where you can voluntarily share your child's first name and date of birth. This information enables us to enhance our services, website, and communications with you. Benefits of sharing this information include receiving relevant offers, discount codes, rewards, and product recommendations. However, please note that sharing this information is optional, although certain services may not be available without it.
If you participate in our "Parent Testing" program and your application is selected, we may utilise your child's first name and photographs on our website and social media channels. The specific details regarding the use of your child's information can be found in The Parent Test. However, we will only proceed with this if you have explicitly given your consent during the sign-up process for the Parent Testing scheme.
By providing us with information about your child, you confirm that you are the responsible caregiver and have the necessary authority to share this information. Rest assured that we will handle this information securely and may utilise it in our communications with you.
Why do we collect personal information?
We strive to minimize the amount of personal information we request. All data shared with us is used only to deliver a service communicated. The specific situations in which we will process your personal information are mentioned below.
We require your contact details to effectively communicate with you, such as providing updates on the status of your order and informing you when it has been dispatched.
To ensure timely delivery, we need to know where to send your items and how to reach you regarding any inquiries or issues related to your order. Without this information, we would be unable to process your order effectively.
The basis for this processing will be that it is necessary for the purpose of entering into a contract with you or fulfilling a contract that we have already entered into.
To complete your purchase, we will use your payment card details to charge you for the items you have ordered.
In order to process your payment securely, we may provide your details to a trusted third-party payment provider. Rest assured that this provider does not retain your card details after the transaction has been processed.
By using your personal information in the aforementioned ways, we aim to deliver the expected service and fulfil our contractual obligations to you.
The reasons and legal basis for processing your personal information are as follows:
To maintain and improve our website and services, we may use technical information about you and your computer or device. This is necessary to ensure the effectiveness and quality of our online platform and services. The legal basis for this processing is our legitimate interest in enhancing the performance and efficiency of our website.
We will retain records and details of transactions, including orders, returns, refunds, and related information. This is essential for us to comply with legal and regulatory obligations regarding record keeping and accounting. The legal basis for this processing is the necessity to fulfil our legal obligations.
If you provide your consent, we may use your contact details for electronic direct marketing purposes. For new customers, this processing will only occur if you have specifically opted in. Existing customers may also receive direct marketing communications, but you will always have the option to opt out at any time. The legal basis for this processing is either your consent or our legitimate interest in informing you about our full range of products and services.
We may use your contact details for direct mailing marketing purposes, aiming to keep you informed about our products and services. The legal basis for this processing is our legitimate interest in ensuring that you are aware of our offerings.
For participants in our Parent Testing scheme, we may use your child's first name and photographs with your explicit consent. This will be done only if you have opted in to the Parent Testing scheme. The legal basis for this processing is for your consent.
In regards to direct marketing and sharing your data with others, we will always provide you with the choice to provide your consent. If you have previously given your consent, you also have the right to withdraw it at any time.
What are the types of information that we collect?
Depending on our interaction with you, we may collect one or more of the following types of information:
Indirect Data
We gather indirect data through the use of cookies. When you visit our website, www.barnshenn.co.uk, you have the option to accept or decline these cookies. A cookie is a small file that helps us analyze web traffic and informs you when you visit a specific page. Cookies enhance your browsing experience by customizing website operations to meet your needs. They allow us to respond to you as an individual user, identifying the pages you find useful and those you do not.
Direct Data
We collect direct data that you provide to us. This includes information you share directly with us during interactions such as registration, purchases, or inquiries. It may include personal details, contact information, and other relevant data necessary for the specific purpose of our interaction.
Social Media Data
If you have registered with us using your social media profiles, we may collect information from those profiles. This data is obtained with your permission and allows us to provide a personalised experience and improve our services based on your preferences and interests.
By collecting these types of information, we aim to provide you with a tailored and improved user experience while ensuring that your privacy is protected.
In no way does such a cookie grant us access to your computer or provide us with any information about you, unless you choose to share that data with us.
We utilise traffic log cookies to identify and analyse the usage of web pages. This enables us to gather statistical data on web page traffic and improve our website to better meet customer needs. Please note that this information is used for statistical analysis purposes only and does not personally identify you.
It is important to be aware that third-party cookies may be downloaded onto your device as a result of using our website. For instance, if you share information from our website on your social media account, such cookies may be required by your account to facilitate the transfer. These cookies are beyond our control, and we disclaim any responsibility for the actions of third-party cookies.
Cookie Notice
Direct Information Gathering:
We collect direct information through various channels such as registration records, direct contact via email or telephone, and the use of cookies. When you engage in activities like making a purchase, registering with us, logging in, or posting comments on this website, a minimum amount of information is required to ensure the website functions properly and delivers the expected service. For instance, creating a customer account necessitates personal information for identification purposes, such as an email address and password. While some of the cookies we use are non-essential, they enable website personalization, such as remembering your information for future logins, thereby enhancing the efficiency of your subsequent visits.
Social Media Data Gathering:
We employ technology to gather social media data, which helps us identify when you may have come across us through social media and allows us to send targeted marketing messages about our products during your social media experience. Through this technology, we may store your personal contact details, as well as your preferences and interests. It's important to note that we do not categorise this information as "sensitive personal data" according to legal definitions. This data processing occurs automatically, but you have the option to manage your browser preferences and control our processing of such data.
How we utilise the personal information we collect
We utilise the collected information to gain insights into your requirements and provide you with an enhanced service. Specifically, we use the information for the following purposes:
Internal record keeping.
Improving our products and services.
Managing promotional offers available to you.
Sending promotional emails about new products, special offers, or other relevant information that we believe may be of interest to you, if you have opted in and provided us with your email address.
Developing a personalized understanding of your potential interests in products, offers, and services, if you have opted in.
Periodically contacting you for market research purposes, if you have opted in. This contact may occur via email, phone, or mail.
Customizing the website based on your interests.
Please note that while our website may include links to other websites of interest, we do not have control over those websites. Thus, we are not responsible for the protection and privacy of information you provide while visiting the sites. The privacy policies of those external websites will govern the use of your information. We recommend exercising caution and reviewing the privacy statements applicable to the respective websites.
Regarding the sharing of your personal information
We do not engage in the sale, distribution, or leasing of your personal information to third parties unless we have obtained your explicit permission or are legally obligated to do so. However, if you have provided your consent, we may utilise your personal information to send you promotional information about third parties that we believe may be of interest to you.
In order to deliver our services to you, we may share your data with various categories of third parties. These third parties may process your data either on our behalf or as data controllers in their own capacity. The categories of third parties with whom we may share your data include, but are not limited to, the following:
Processors involved in order processing and fulfilment, including payment services providers, warehouses, order packers, and delivery companies.
Website hosting companies and other service providers necessary for running our business.
Credit reference agencies, law enforcement, and fraud prevention agencies for fraud prevention and detection purposes.
Other processors approved by you, such as social media services, if you choose to link your accounts with us.
You have control over your personal information:
You can control the use of cookies through your web browser settings.
You can grant or deny permission for us to collect and use your personal information based on your preferences.
Depending on your personal preferences, certain web browsers may automatically accept cookies. However, you have the option to adjust your browser settings to decline cookies if you wish. Please note that by doing so, you may not be able to fully utilize all the features and benefits of the website.
You have the option to limit or control the collection and usage of your personal information in the following ways:
When providing your personal information on this website, check for an option where you can indicate your consent or preference regarding the use of your information for direct marketing purposes.
If you have previously given consent for us to use your personal information for direct marketing purposes, you have the freedom to change your decision at any time. You can do so by contacting us in writing or sending an email to help@barnshenn.co.uk.
How do we secure your personal information?
We prioritise the security of your personal information and have implemented various measures to ensure its confidentiality and protection. These include physical, electronic, and procedural safeguards.
To enhance the security of information transmitted electronically, our website utilizes Secure Sockets Layer (SSL) technology. This encryption protocol safeguards sensitive data such as credit/debit card details, name, and address, ensuring that only we can decipher this personal information. However, it is important to note that no data transmission over the Internet can be completely guaranteed as 100% secure. While we take all reasonable steps to protect the security of your personal information, transmitting data to our website is ultimately done at your own risk.
How to request or change your stored personal information
You have the right to access and modify the personal information we have stored about you in accordance with the applicable Data Protection laws. Initially, we will gladly provide you with a complimentary copy of the personal information we hold. We aim to respond to your request within one month, although if the request is complex, it may take longer.
Upon request, we will:
Confirm the personal data we have on record for you.
Provide any necessary supporting documentation.
If you believe that any of the information we currently possess about you is inaccurate or incomplete, please inform us in writing as soon as possible. We will promptly rectify any identified inaccuracies or deficiencies
You have the right to request the rectification or erasure of your personal information, commonly referred to as the "right to be forgotten." If you believe that any information we hold about you is incorrect or no longer required, you can ask us to remove it at any time.
To obtain a copy of the information we hold about you or to request corrections to your personal information, please contact us by writing to help@barnshenn.co.uk. We will assist you promptly with your request.
Data Retention: How long do we keep stored personal information?
We ensure that your personal data is retained only for a reasonable period necessary to fulfil the purposes for which it was collected, which may include legal, regulatory, tax, accounting, or reporting requirements. Typically, we retain your data for 5 years from your last login to our website, unless there are specific reasons to apply a different retention period.
In certain cases, such as a complaint or potential litigation, we may retain your personal data for a longer period. Additionally, we may anonymize your information so that it can no longer be associated with you and use it without further notice.
Upon ceasing to be a customer, we will securely destroy your personal information in accordance with applicable laws and regulations, following the outlined timescales.
When determining the appropriate retention period for personal data, we consider factors such as the amount, nature, and sensitivity of the data, the potential risk of unauthorised use or disclosure, the purposes of processing, alternative means to achieve those purposes, and applicable legal requirements.
How to Unsubscribe
You have the option to tailor or opt out of receiving marketing communications from us. To refine the types of communications you receive, you can log into your account and adjust your preferences accordingly.
If you no longer wish to receive any further communication from us, you can simply click the 'Unsubscribe' link located at the bottom of any email you receive. Alternatively, you can log into your account and manage your preferences to opt out.
Need assistance or have inquiries?
If you have any questions regarding your personal data or our Privacy Notice, please feel free to reach out to us at help@barnshenn.co.uk. We are here to assist you and address any concerns you may have.
Exercising your rights
You have the right to lodge a complaint with the Information Commissioner's Office (ICO), which is the UK's supervisory authority for data protection matters (www.ico.org.uk). However, we kindly request that you first allow us the opportunity to address your concerns directly before involving the ICO.